Google Discover feed to get AI customization

Google will soon let users describe their interests to an AI that will customize their Discover feed and remember preferences.

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Google is introducing an AI-powered customization feature for its Discover feed, allowing users to describe what content they want to see. The new tool, rolling out to the Google app in the "coming days," will use AI to automatically adjust the feed based on user descriptions and "remember" these preferences for future sessions, per The Verge.

The feature will be accessible through the three-dot menu on the Discover feed. A video shared by Google demonstrates that tapping the option opens an interface for users to input their preferences.

This development represents a shift toward more interactive and personalized content curation, moving beyond the algorithmic adjustments Discover currently employs. The AI's ability to remember user preferences suggests a more persistent and tailored experience over time.

The rollout timing is specified as "coming days," indicating an imminent launch. The feature's success will depend on the AI's accuracy in interpreting user descriptions and its ability to deliver relevant content consistently.

Sources: 1. Hacker News: Detecting scraper bots through scroll behaviour — https://niki.cat/detecting-scraper-bots-through-scroll-behaviour (src1) 2. The Verge: Google Discover is getting an AI chatbot-tuned feed — https://www.theverge.com/tech/983088/google-discover-ai-chatbot-feed (src2) 3.

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